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Listening Quiz: Dùng LinkedIn Để Phân Phối Nội Dung B2B – Advanced Level
Th3 30, 2024
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bởi
Anna Phạm
trong
Tiếng Anh Nội Dung Số (English for Digital Content)
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1.
What is the conversation mainly about?
Why William prefers paid advertising over organic posts
How to create case studies for industry news sites
How Sophia can use LinkedIn to distribute B2B content
Why LinkedIn is not useful for professional networking
Explanation:
The conversation focuses on using LinkedIn for B2B content distribution, including posting content, engagement, posting frequency, and lead generation.
2.
According to William, how often should they post on LinkedIn to keep the audience engaged?
Once a day
Only when they have a new lead
Two to three times a week
Once a month
Explanation:
William says that two to three times a week is ideal for consistency.
3.
What does William recommend using first on LinkedIn?
Organic posts
Video livestreams
Private messages
Paid ads
Explanation:
William says they should start with organic posts and then add ads later to boost reach.
4.
What can be inferred about Sophia at the end of the conversation?
She plans to stop using content marketing altogether
She thinks paid ads should be the first strategy
She still believes LinkedIn is only useful for personal networking
She has become more convinced that LinkedIn is useful for their goals
Explanation:
Sophia says, ‘I see why LinkedIn is important now,’ which shows she is more convinced of its value.
5.
Which type of content does William say performs well on LinkedIn?
Product discounts and coupon codes
Funny memes, quizzes, and games
Long personal stories and travel photos
Educational posts, case studies, and industry news
Explanation:
William states that educational posts, case studies, and industry news perform well on LinkedIn.
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