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Listening Quiz: Cuộc Họp Đánh Giá Hiệu Suất Email – Medium Level
Th5 14, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Chuyên viên marketing số (English for Digital Marketer)
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1.
What is the main purpose of Sarah and Paul’s conversation?
To design a new company website
To schedule a customer support training session
To review email performance results and discuss improvements
To complain about low sales in stores
Explanation:
They discuss the email report, including open rate, click rate, and revenue, and then talk about ways to improve the next email campaign.
2.
What is the click rate in the email report?
25%
20%
10%
$5,000
Explanation:
Sarah says, ‘The click rate is 10%.’
3.
How much revenue came from emails?
25%
$10,000
20% higher than before
$5,000
Explanation:
Sarah states, ‘Yes, revenue from emails is $5,000.’
4.
What does Paul most likely think about the email results?
They are completely unacceptable
They show no change from last month
They should stop sending emails right away
They are encouraging and worth improving further
Explanation:
Paul says the results are good, praises Sarah, and then asks what they can improve next, which suggests he sees the results as encouraging and worth building on.
5.
What will Sarah and Paul most likely do next?
Call customers to ask for refunds
Cancel the next email campaign
Test different sending times for the next email
Rewrite the entire report from scratch
Explanation:
Sarah says they should test different times next week, and Paul agrees to plan that for the next email.
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