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Listening Quiz: Đánh Giá Kinh Doanh Quý: Hiệu Suất Số – Advanced Level
Th2 7, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Chuyên viên marketing số (English for Digital Marketer)
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1.
What is the main purpose of Linda and David’s conversation?
To explain how to launch a website
To announce a new employee training program
To review digital business performance and discuss future strategies
To negotiate a contract with a mobile provider
Explanation:
They discuss quarterly digital sales, customer trends, ad spend, and plans for next quarter, so the main purpose is to review performance and plan strategies.
2.
By how much did mobile purchases increase this quarter?
25%
5%
15%
10%
Explanation:
Linda says, ‘mobile purchases increased by 25%.’
3.
What percentage of the annual goal has the company reached?
25%
90%
60%
70%
Explanation:
Linda states, ‘We are at 60% of the annual goal.’
4.
What can be inferred about the company’s email campaigns?
They are no longer being used at all
They need improvement because responses dropped
They caused the website traffic to rise
They performed better than all other digital channels
Explanation:
Linda says email campaign responses dropped by 5%, and David responds that they need to improve email content, so the campaigns appear to need improvement.
5.
What do Linda and David decide to do next?
خفض the annual goal
Stop all digital advertising
Launch new strategies for the next quarter
Focus only on email campaigns
Explanation:
David says, ‘Let’s plan new strategies for next quarter,’ which shows their next step.
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