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Listening Quiz: Phân Tích Lợi Nhuận Kênh Marketplace – Medium Level
Th6 7, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý thương mại điện tử (English for E-commerce Manager)
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5
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1.
What is the total revenue from the marketplace?
$150,000
$350,000
$650,000
$500,000
Explanation:
Kevin states that the total revenue from the marketplace is $500,000.
2.
What are the main sources of the marketplace costs?
Fees and logistics
Returns and discounts
Advertising and salaries
Taxes and shipping insurance
Explanation:
Kevin says the costs are mostly from fees and logistics.
3.
What is the marketplace profit margin?
5 percent
50 percent
30 percent
15 percent
Explanation:
Kevin directly says the profit margin is 30 percent.
4.
Why does Mia say the marketplace is better than the other sales channels?
It has no customer returns.
It has the highest margin.
It has the lowest costs overall.
It has the lowest revenue.
Explanation:
Kevin says the marketplace has the highest margin, which supports Mia’s comment that it is better than the other channels.
5.
What will Kevin do next?
Review the customer return policy.
Increase the marketplace revenue target.
Cancel the marketplace analysis.
Negotiate lower fees with the platform.
Explanation:
Mia asks for a plan to improve profitability, and Kevin says he should negotiate lower fees with the platform before sending the plan by next week.
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