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Listening Quiz: Trình Bày Chiến Lược Sản Phẩm Độc Quyền Kỹ Thuật Số – Advanced Level
Th11 18, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý thương mại điện tử (English for E-commerce Manager)
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1.
What is the main topic of Jessica’s presentation?
A new employee training program
A customer service improvement policy
A strategy for digital exclusive products
A plan to close all store locations
Explanation:
Jessica says, “Our focus is on digital exclusive products,” and the rest of the conversation explains that strategy.
2.
How will Jessica promote the digital exclusive products?
Through in-store demonstrations only
Through phone calls to customers
Through social media and email campaigns
Through television ads and flyers
Explanation:
Jessica clearly says they will promote the products “through social media and email campaigns.”
3.
What does Jessica say about the company’s current stores?
They will only sell digital exclusive products
They will keep selling regular products
They will be converted into online warehouses
They will stop selling products next month
Explanation:
Jessica answers, “No, stores will keep selling regular products.”
4.
Why does William say, “This sounds promising”?
He expects the plan to be costly
He believes customers will reject online sales
He wants Jessica to delay the launch
He thinks the strategy has positive potential
Explanation:
William’s response comes after hearing the benefits, promotion plan, and sales forecast, so his comment suggests he views the strategy positively.
5.
When do they plan to start the new strategy?
Next quarter
At the end of the year
Next month
This week
Explanation:
Jessica says, “We plan to start next month.”
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