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Listening Quiz: Kiểm Toán Thương Hiệu Cho Tập Đoàn Khách Sạn – Easy Level
Th4 20, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý khách sạn (English for Hotel Manager)
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1.
What is the conversation mainly about?
A customer complaint about hotel room service
A new advertising campaign for one hotel
A report about the hotel group’s brand inconsistencies and how to fix them
A meeting to choose a new hotel logo
Explanation:
David explains the brand audit found inconsistencies across hotels, and the speakers discuss creating brand guidelines to solve the problem.
2.
What example does David give of the inconsistencies across the hotels?
Some hotels use different logos
Some hotels charge different prices
Some hotels have fewer guests
Some hotels are located in different cities
Explanation:
David says, “Some hotels use different logos” as an example of the inconsistency.
3.
What does Emma say about the different logos?
They are too expensive to print
They are confusing for customers
They are already standardized
They are hard to read at night
Explanation:
Emma responds, “That is confusing for customers,” referring to the different logos.
4.
Why does David say he will create brand guidelines?
To redesign the guest rooms
To advertise a new location
To help all hotels use a consistent brand
To replace the hotel group’s managers
Explanation:
David says he will create brand guidelines after Emma asks about a plan to solve the issue. Emma then says this will help all hotels.
5.
What can be inferred about the hotel group’s current branding?
It is not consistent across all hotels
It has no logos at all
It is already fully standardized
It focuses only on room prices
Explanation:
David says there are many inconsistencies, including different logos and colors, so the branding is not consistent across all hotels.
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Flashcards và Quiz Từ Vựng: Kiểm Tra Tuân Thủ Hướng Dẫn Phong Cách – Advanced Level
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Flashcards và Quiz Từ Vựng: Kiểm Toán Thương Hiệu Cho Tập Đoàn Khách Sạn – Easy Level
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