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Listening Quiz: Thiết Kế Chương Trình Khách Hàng Thân Thiết – Medium Level
Th12 13, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý khách sạn (English for Hotel Manager)
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1.
What are John and Anna mainly discussing?
How to design a loyalty programme
How to advertise a new store
How to train new employees
How to reduce product prices
Explanation:
The conversation focuses on creating a loyalty programme and deciding on its features, such as points, special offers, referral bonuses, and tracking methods.
2.
What reward do John and Anna suggest for customers to earn with each purchase?
Discount coupons
Free delivery
Points
Gift cards
Explanation:
Anna says, ‘Maybe points for every purchase. They can redeem them later.’
3.
How often does Anna say customers should be reminded about their points?
Daily phone calls
Weekly emails
Only at the end of the year
Monthly emails
Explanation:
Anna answers, ‘Monthly emails would be enough. Not too many messages.’
4.
What does Anna think is better for tracking the loyalty programme?
Paper forms
An app
Phone calls
Punch cards
Explanation:
Anna says, ‘An app is better. It is easy and fast.’
5.
What can be inferred about the loyalty programme they want to create?
It should use complicated rules to encourage spending
It should be simple and easy for customers to use
It should require many messages to customers
It should focus only on top customers
Explanation:
John says they want ‘simple rules everyone can understand,’ and Anna agrees that clear rules will keep customers happy. This shows they want the programme to be simple and easy to use.
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Listening Lesson
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Trước đó:
Tiếng Anh Khách Sạn: Thiết Kế Chương Trình Khách Hàng Thân Thiết – Medium Level
Tiếp theo:
Listening Quiz: Đánh Giá Nền Tảng Học Trực Tuyến – Advanced Level
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