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Listening Quiz: Thuyết Trình Kế Hoạch Marketing Khách Sạn – Easy Level
Th6 27, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý khách sạn (English for Hotel Manager)
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1.
What is the main purpose of Sarah’s presentation?
To announce a change in room prices
To explain a hotel marketing plan to increase bookings
To introduce a new hotel manager
To report on guest complaints at the hotel
Explanation:
Sarah presents a marketing plan for the hotel, and her stated goal is to increase bookings by 20%.
2.
What goal does Sarah say the hotel wants to achieve?
Reduce staff costs by 20%
Open 20 new hotel locations
Increase bookings by 20%
Raise room prices by 20%
Explanation:
Sarah states, ‘Our goal is to increase bookings by 20%.’
3.
Which social media platforms will the hotel focus on?
Pinterest and Snapchat
Facebook and Instagram
Twitter and LinkedIn
YouTube and TikTok
Explanation:
Sarah says the campaign will focus on Facebook and Instagram.
4.
How long will the campaign run?
One year
Six months
One month
Three months
Explanation:
Sarah says, ‘The campaign will run for three months.’
5.
What does Sarah expect will happen if the plan is successful?
The hotel will only advertise on one platform
The hotel will stop using discounts
The hotel will have more guests and higher revenue
The hotel will close after three months
Explanation:
Sarah says they expect more guests and higher revenue after three months, which shows the intended outcome of the plan.
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