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Listening Quiz: Thuyết Trình Kết Quả Khảo Sát Nhận Thức Thương Hiệu – Medium Level
Th4 4, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
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1.
What is the main purpose of John’s presentation?
To announce a new marketing campaign
To share the results of a brand perception survey
To compare employee performance across departments
To introduce a new company policy
Explanation:
John says he will share the survey results, and the conversation focuses on what customers think about the brand and its competitors.
2.
How many customers see the brand as reliable?
30%
50%
70%
90%
Explanation:
John states that the brand is seen as reliable by 70% of customers.
3.
Why do many customers feel the competitors are more innovative?
They have newer products
They offer lower prices
They advertise more often
They have better customer service
Explanation:
John says many customers said the company needs newer products, which explains why competitors are seen as more innovative.
4.
What can be inferred about the company’s current product lineup?
It is more innovative than competitors
It is viewed as outdated by some customers
It is the main reason customers are loyal
It has already been redesigned
Explanation:
Because customers said the company needs newer products, it can be inferred that some customers view the current products as outdated.
5.
What will the company do to measure whether its changes are successful?
Hold a staff meeting next week
Launch a new ad campaign immediately
Run another survey in six months
Change competitors’ product designs
Explanation:
John says they will run another survey in six months to measure success.
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Listening Lesson
Vocabulary Flashcards and Quiz
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Trước đó:
Tiếng Anh Cho Cố Vấn Pháp Lý: Bản Dự Thảo Chính Sách Quà Tặng Và Tiếp Đãi – Easy Level
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Flashcards và Quiz Từ Vựng: Thuyết Trình Kết Quả Khảo Sát Nhận Thức Thương Hiệu – Medium Level
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