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Listening Quiz: Chiến Lược Mở Rộng Marketing Toàn Cầu – Easy Level
Th4 8, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
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1.
What is the main topic of the conversation?
A review of customer complaints
A discussion about a new global marketing expansion plan
A report on last year’s sales performance
A meeting about hiring new employees
Explanation:
William says he will share a new plan, and the team discusses expanding into three countries, the budget, timing, and success measures.
2.
Which three countries will the company focus on?
Italy, Australia, and South Korea
Canada, Mexico, and Spain
Brazil, India, and Germany
Japan, China, and France
Explanation:
William states that the company will focus on Brazil, India, and Germany.
3.
How will the company reach customers in those countries?
By sending direct mail only
By using local social media and ads
By opening new factories
By offering free products in stores
Explanation:
William says they will use local social media and ads.
4.
How much money has been allocated for the project?
Ten million dollars
Five million dollars
Three million dollars
One million dollars
Explanation:
Mia asks about the budget, and William replies that five million dollars have been allocated.
5.
What will the company track to measure the campaign’s success?
Advertising costs and office space
Sales and customer feedback
Product packaging and shipping times
Website design and employee attendance
Explanation:
William says they will measure success by tracking sales and customer feedback.
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