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Listening Quiz: Cuộc Họp Briefing Chiến Dịch Marketing – Easy Level
Th4 14, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
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1.
What is the main purpose of the meeting?
To plan a company training session
To hire new employees for the marketing team
To review last month’s sales results
To discuss a new marketing campaign
Explanation:
John says the topic today is the new marketing campaign, and the rest of the meeting covers its goal, audience, channels, budget, and launch date.
2.
What is the campaign’s main goal?
To reduce advertising costs
To sell products only to employees
To launch a new website
To increase brand awareness
Explanation:
John clearly states, ‘Our goal is to increase brand awareness.’
3.
Who is the target audience for the campaign?
Young adults aged 18 to 30
Business owners over age 50
All customers in the city
Children under age 10
Explanation:
John says the target audience is ‘young adults aged 18 to 30.’
4.
Which channels will the team use for the campaign?
Television and podcasts
TV and newspapers
Radio and flyers
Social media and email
Explanation:
John says, ‘We will use social media and email.’
5.
When do they plan to launch the campaign?
Tomorrow morning
Next Monday
This Friday
Next month
Explanation:
John says they plan to launch ‘next Monday.’
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