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Listening Quiz: Thuyết Trình Mô Hình Phân Bổ Marketing – Medium Level
Th2 18, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
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1.
What is the main topic of James’s presentation?
A company holiday event
A new employee training schedule
A marketing attribution model
A customer service complaint process
Explanation:
James says he will explain the company’s new marketing attribution model, and the rest of the conversation discusses how it works and why it is useful.
2.
What does the marketing attribution model do?
It predicts next month’s weather
It creates social media ads automatically
It assigns credit to different marketing channels
It sets employee salaries based on sales
Explanation:
James explains that the model assigns credit to different channels such as email, social media, and ads.
3.
How often will the company update the model?
Every three months
Every month
Every week
Only once a year
Explanation:
James says, ‘We plan to update it monthly with new sales and marketing data.’
4.
What can be inferred about the company’s goal in using this model?
It wants to invest more wisely in effective channels
It plans to stop tracking sales results
It wants to reduce all advertising spending
It expects the model to work without any data
Explanation:
James says the model helps them understand which channels bring the most sales and that they can invest more in channels that perform well.
5.
What will the company do next with the model?
Start using it next month after final testing
Wait until the end of the year to review it
Cancel the project because of delayed data
Launch it immediately
Explanation:
James says they will start next month after final testing is complete.
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Tiếng Anh Cho Cố Vấn Pháp Lý: Kiểm Tra Sổ Bộ Quyền Sở Hữu và Báo Cáo Vấn Đề – Advanced Level
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Flashcards và Quiz Từ Vựng: Thuyết Trình Mô Hình Phân Bổ Marketing – Medium Level
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