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Listening Quiz: Thảo Luận về Mối Đe Dọa Cạnh Tranh đến Lộ Trình Sản Phẩm – Advanced Level
Th6 4, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
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1.
What is the main topic of the conversation?
Planning a company holiday event
Discussing competitor threats and updating the product roadmap
Hiring a new marketing manager
Resolving a customer support complaint
Explanation:
Linda and Kevin discuss new competitors, the impact on their product, and how to adjust the roadmap and team communication.
2.
What does Linda say the company should focus on improving?
Advertising and branding
Customer support and billing
Speed and user experience
Pricing and packaging
Explanation:
Linda says, “Focus on improving speed and user experience.”
3.
What will Kevin do after the discussion about resources?
Write a product review
Launch a new campaign
Meet with the competitors
Check the current team capacity
Explanation:
Kevin says, “I will check the current team capacity.”
4.
What can be inferred about the competitors?
They are asking for help from Linda
They are releasing updates quickly
They are reducing their product features
They have already left the market
Explanation:
Linda says the competitors are “launching faster features than us,” which implies they are releasing updates quickly.
5.
What will Linda do regarding the marketing team?
Ask them to stop all campaigns
Set up a meeting with them
Hire new marketers immediately
Remove them from the project
Explanation:
Linda says, “I will set up a meeting with them.”
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