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Listening Quiz: Cân bằng giữa độ sâu và độ rộng cho sản phẩm mới – Medium Level
Th9 15, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý kinh doanh (English for Sales Manager)
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1.
What is the main topic of the conversation?
Choosing whether to focus on one strong feature or many features for a new product
Deciding which employees should lead the project
Planning a marketing campaign for a finished product
Discussing how to lower the product’s price
Explanation:
The speakers are mainly discussing the challenge of deciding between depth and breadth in their new product.
2.
What does Mark say it means to focus deeply?
Adding many features with limited detail
Launching the product as quickly as possible
Promoting the product through advertisements
Making one feature very strong and detailed
Explanation:
Mark explains that focusing deeply means making one feature very strong and detailed.
3.
According to Mark, what is one advantage of breadth?
It removes the need for planning
It guarantees fewer user questions
It can attract more users at first
It makes one feature more trustworthy
Explanation:
Mark says breadth might attract more users at first.
4.
What can be inferred about Mark’s view of the two approaches?
He believes depth is more effective for building trust, even if breadth has early appeal
He thinks breadth is always better because it attracts users quickly
He believes the product should avoid having any features at all
He has not formed any opinion about the issue
Explanation:
Mark says depth helps build strong user trust, while also acknowledging breadth may attract users at first. This shows he prefers depth overall.
5.
What will Mia likely do next?
Cancel the product project
Ask Mark to add more features immediately
Prepare a plan focusing on depth first
Start advertising the product to users
Explanation:
Mia says, ‘I will prepare a plan focusing on depth first,’ which clearly states her next action.
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