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Listening Quiz: Workshop Jobs to Be Done – Medium Level
Th8 3, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Nhà thiết kế trải nghiệm người dùng (UX) (English for UX Designer)
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1.
What is the main topic of the conversation?
A discussion about hiring new team members
A workshop about understanding customer needs through Jobs to Be Done
A meeting to review drill sales numbers
A training session on how to make better holes
Explanation:
The conversation is about a Jobs to Be Done workshop and how it helps the teams understand customer needs.
2.
According to Anna, what does a customer want when they buy a drill?
A hole
A cheaper product
A better sales pitch
A larger drill collection
Explanation:
Anna gives the example that if a customer buys a drill, they want a hole.
3.
How do they find these customer jobs?
By comparing drills with other tools
By asking customers and listening to their stories
By checking product warranties
By watching sales reports only
Explanation:
Anna says they talk to customers and listen to their stories.
4.
What does Anna mean when she says they focus on the job, not the product?
They only design drills for customers
They should stop selling products altogether
They want to replace sales teams with product teams
They care more about the customer’s goal than the item itself
Explanation:
The example shows that the drill is not the real need; the real need is the hole, so the focus is on the customer’s goal.
5.
How does the product team use this approach?
They decide which customers should buy more
They write stories about customer experiences
They design products that fit the real customer jobs
They set the workshop schedule
Explanation:
Anna says the product team uses the approach to design products that fit the real customer jobs.
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