Listening Quiz: Tư Vấn Nhóm UX Về Cá Nhân Hóa Nội Dung – Advanced Level

1. What is the conversation mainly about?

2. According to Jessica, why should the team personalise content by age groups?

3. What does Jessica say is important for promotions?

4. What can be inferred about the team’s approach to personalisation?

They have decided to stop using audience data altogether
They believe privacy is not relevant if personalisation works
They plan to try different content versions and improve them using user feedback
They will only segment users by location and ignore age

5. What will the team do first, according to Jessica?