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Listening Quiz: Trình Bày Chiến Lược Digital Marketing – Easy Level
Th3 10, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Chuyên viên marketing số (English for Digital Marketer)
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1.
What is the conversation mainly about?
A complaint about low sales in one store
A marketing plan presentation and its key details
A discussion about hiring new employees
A review of a product return policy
Explanation:
David presents a marketing plan, and Anna asks about the channels, budget, timing, goals, and start date.
2.
Which channel will receive the largest part of the budget?
Social media
Search ads
Email
All channels will get the same amount
Explanation:
David says 40 percent goes to social media, which is the largest share.
3.
How will email be used in the marketing plan?
It will focus on sales months
It will begin after final approval
It will be used only for brand awareness
It will run all year
Explanation:
David says social media runs all year, while email focuses on sales months.
4.
Why does David say social media gets the largest budget share?
Because it is the cheapest channel to use
Because it reaches more customers and builds brand awareness
Because it does not need approval
Because it only works during sales months
Explanation:
David directly explains that social media gets the largest part because it reaches more customers and builds brand awareness.
5.
When will the marketing plan begin?
Only after email campaigns finish
Next month, after final approval
Next year, after the budget is approved
This month, after the presentation
Explanation:
David says, ‘We begin next month after final approval.’
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Listening Lesson
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