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Listening Quiz: Chiến Lược Local SEO Cho Thương Hiệu Bán Lẻ Nhiều Chi Nhánh – Advanced Level
Th5 29, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Chuyên viên marketing số (English for Digital Marketer)
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1.
What is the main topic of Sarah and Daniel’s conversation?
Designing a new product line for online shoppers
Hiring additional staff for each store location
Improving local search visibility for a multi-location retail brand
Planning a national television advertising campaign
Explanation:
Sarah explains a plan to improve store visibility using local SEO tactics such as Google My Business, reviews, local keywords, and backlinks.
2.
What does Sarah say should be optimized first?
The company newsletter
The Google My Business listings
The checkout process
The store window displays
Explanation:
Sarah says, ‘First, we need to optimize your Google My Business listings.’
3.
According to Sarah, what helps improve trust and ranking signals?
More product photos
Positive reviews
Discount coupons
Longer store hours
Explanation:
Sarah says, ‘Yes, positive reviews improve trust and ranking signals.’
4.
What kind of words will Sarah add to the website?
City and neighborhood names
Employee names and job titles
Shipping codes and warehouse numbers
Seasonal sale terms and brand slogans
Explanation:
Sarah says they will add ‘city and neighborhood names’ to the website.
5.
What can Daniel likely expect after following Sarah’s plan?
Fewer customers searching nearby
A complete redesign of all store products
Improved local visibility over time
Immediate top rankings within one day
Explanation:
Sarah says the changes help stores become more visible and that results usually take a few weeks to a couple of months, so improved visibility over time is the reasonable inference.
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