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Listening Quiz: Chiến Lược Bảo Vệ Thương Hiệu Cho Người Bán Trên Marketplace – Easy Level
Th12 3, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý thương mại điện tử (English for E-commerce Manager)
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1.
What is the main topic of the conversation?
Ways to protect a brand from unauthorized sellers
Plans for opening a new online store
Customer complaints about product quality
How to increase product prices in marketplaces
Explanation:
The conversation focuses on unauthorized sellers and several ways to protect the brand from them.
2.
According to Anna, what can help remove fake sellers?
Hiring more staff
Lowering product prices
Reporting the sellers to the marketplaces
Changing the product packaging
Explanation:
Anna says that reporting helps remove fake sellers.
3.
What does Anna suggest doing regularly?
Checking customer reviews
Monitoring marketplaces
Sending discounts to buyers
Rebranding the products
Explanation:
Anna says they can monitor marketplaces regularly.
4.
What does William most likely think about unauthorized sellers?
They could damage the company’s reputation
They are easy to ignore
They only affect customer service
They are not a serious problem
Explanation:
William says unauthorized sellers can hurt the brand reputation, so he believes they are a serious concern.
5.
What final action does Anna recommend to protect the brand?
Educate customers to buy from them
Offer free shipping to all buyers
Stop selling products online
Close the marketplaces temporarily
Explanation:
Anna says they should educate customers to buy from them.
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