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Listening Quiz: Thảo Luận Phân Khúc Khách Hàng Mục Tiêu Cho Xuất Khẩu – Easy Level
Th12 1, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Chuyên viên xuất nhập khẩu (English for Import Export Specialist)
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1.
What is the main topic of the conversation?
Choosing a new office location
Training employees to use new software
Planning a company meeting schedule
Finding target customers for export using trade data
Explanation:
Linda and Mark discuss how to identify target customers for export by using trade data and customer group information.
2.
What does Linda suggest they look for in the trade data?
Which products sell well in the market
Which shipping company is most popular
Which employees work the fastest
Which office has the lowest rent
Explanation:
Linda says they should look for which products sell well in the market.
3.
What does Linda say trade data may show about customers?
Their age and income only
Their favorite advertisements
The number of stores they visit
Customer groups by region or type
Explanation:
Linda explains that trade data may show customer groups by region or type.
4.
What can be inferred about the company’s planning process?
They have already finished their export strategy
They want to use data to make better customer targeting decisions
They are only interested in competitors, not their own customers
They plan to stop using trade data after today
Explanation:
Linda says they can use trade data to help find target customers, which shows they want to make more informed targeting decisions.
5.
What will Mark and Linda most likely do next?
Hire a new sales manager
Start analyzing the data
Call their customers for interviews
Cancel their export plans
Explanation:
Mark says, ‘Let’s start analyzing the data today,’ which clearly indicates their next action.
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