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Listening Quiz: Thuyết Trình Định Vị Thương Mại Của Phim – Advanced Level
Th10 18, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Đạo diễn phim (English for Film Director)
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1.
What is the main purpose of Linda’s presentation?
To introduce the cast members of the film
To explain how the film will be marketed and positioned
To review recent box office trends in general
To describe the technical process of making the film
Explanation:
Linda discusses the target audience, promotional strategy, international reach, expected revenue, risks, and campaign length, so the presentation is about marketing and positioning the film.
2.
Who is the film mainly targeted at?
Children under 12
Families with small children
Adults over 40
Young adults aged 18 to 30
Explanation:
Linda says, ‘Our film targets young adults aged 18 to 30.’
3.
What promotional methods will Linda use for the film?
Email newsletters and direct mail
Social media and influencer marketing
Billboards and newspaper ads
Television ads and radio spots
Explanation:
Linda states that they will use ‘social media and influencer marketing.’
4.
What can be inferred about the film’s appeal based on Linda’s description?
It is likely to attract viewers who enjoy action, adventure, and original storytelling
It is expected to be a musical comedy
It is mainly designed for people who prefer documentaries
It will probably appeal only to local audiences
Explanation:
Linda says the target audience enjoys action and adventure, and that the film has a unique story with strong characters, suggesting appeal to viewers who like those elements.
5.
How long will the marketing campaign last before the film is released?
Three months
One month
Six months
Two months
Explanation:
Linda says, ‘It will run for three months before release.’
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