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Listening Quiz: Thuyết Trình Định Vị Thương Mại Của Phim – Advanced Level
Th10 18, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Đạo diễn phim (English for Film Director)
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1.
What is the main purpose of Linda’s presentation?
To describe the technical process of making the film
To explain how the film will be marketed and positioned
To introduce the cast members of the film
To review recent box office trends in general
Explanation:
Linda discusses the target audience, promotional strategy, international reach, expected revenue, risks, and campaign length, so the presentation is about marketing and positioning the film.
2.
Who is the film mainly targeted at?
Adults over 40
Families with small children
Children under 12
Young adults aged 18 to 30
Explanation:
Linda says, ‘Our film targets young adults aged 18 to 30.’
3.
What promotional methods will Linda use for the film?
Billboards and newspaper ads
Email newsletters and direct mail
Social media and influencer marketing
Television ads and radio spots
Explanation:
Linda states that they will use ‘social media and influencer marketing.’
4.
What can be inferred about the film’s appeal based on Linda’s description?
It is mainly designed for people who prefer documentaries
It is expected to be a musical comedy
It will probably appeal only to local audiences
It is likely to attract viewers who enjoy action, adventure, and original storytelling
Explanation:
Linda says the target audience enjoys action and adventure, and that the film has a unique story with strong characters, suggesting appeal to viewers who like those elements.
5.
How long will the marketing campaign last before the film is released?
Six months
Three months
Two months
One month
Explanation:
Linda says, ‘It will run for three months before release.’
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