Chuyển đến phần nội dung
Luyện Nghe Tiếng Anh Chất
Tiếng Anh Chuyên Ngành
Listening Quiz: Thảo Luận Chiến Lược Phân Khúc Dữ Liệu CRM – Easy Level
Th3 6, 2025
—
bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
‹
1
2
3
4
5
›
1.
What is the main topic of the conversation?
Planning how to improve CRM data segmentation
Scheduling a customer service training session
Choosing a new company logo for a campaign
Writing a report about monthly sales totals
Explanation:
Laura and Mark discuss ways to improve CRM data segmentation, including criteria, updates, testing, and reports.
2.
Which of the following is mentioned as a criterion for segmenting customers?
Education background
Preferred payment method
Age
Income level
Explanation:
Mark says they can use age, location, and purchase history.
3.
How often does Mark say the segments should be updated?
Weekly
Monthly
Yearly
Quarterly
Explanation:
Mark says, ‘Monthly updates will keep data fresh and useful.’
4.
What can be inferred about customer interests?
They would replace purchase history completely
They are not useful for any campaign
They only matter for location-based offers
They would make messages more personal
Explanation:
Mark says interests will make their messages more personal, so this can be inferred about their purpose.
5.
Why does Laura ask whether they should test different segments with campaigns?
To delay creating any reports
To choose a new CRM system
To determine which segments work best
To avoid using customer interests
Explanation:
Mark responds that testing helps them find what works best, showing Laura’s purpose is to evaluate segment effectiveness.
Previous
Check
Next
Finish
Reset
Luyện tập thêm về bài học này:
Listening Lesson
Vocabulary Flashcards and Quiz
←
Trước đó:
Tiếng Anh Marketing: Thảo Luận Chiến Lược Phân Khúc Dữ Liệu CRM – Easy Level
Tiếp theo:
Flashcards và Quiz Từ Vựng: Chiến Lược Tồn Kho Phụ Tùng Cho Thiết Bị Quan Trọng – Medium Level
→