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Listening Quiz: Thảo luận về hàng tồn kho bán chậm – Easy Level
Th6 5, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý kinh doanh (English for Sales Manager)
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1.
What are Kevin and Sophia mainly discussing?
How to expand the company into new markets
How to choose a new social media platform
How to raise prices on popular products
How to reduce slow-moving stock while protecting the brand image
Explanation:
They discuss ways to sell slow-moving products, such as small promotions and bundling, while keeping the brand strong.
2.
What do Kevin and Sophia say they should avoid?
Using social media
Big sales
Bundling slow products with popular ones
Talking about product quality
Explanation:
Kevin says, ‘We should avoid big sales,’ and Sophia agrees that big sales may hurt the brand image.
3.
What does Sophia suggest using for promotions?
Television commercials
Free samples
Email newsletters
Social media
Explanation:
Sophia says, ‘We can use social media for that,’ referring to small promotions.
4.
What do Kevin and Sophia seem to value most in their sales plan?
Lowering prices as much as possible
Brand trust and product quality
Replacing slow products with new ones
Fast liquidation at any cost
Explanation:
They repeatedly mention keeping the brand strong, avoiding big sales, and telling customers about product quality, which shows they value brand trust and quality.
5.
According to the conversation, what can bundling slow products with popular ones do?
Increase sales without lowering value
Make customers ignore product quality
Reduce the need for promotions
Force the company to use big sales
Explanation:
Sophia says bundling slow products with popular ones can increase sales without lowering value.
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