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Listening Quiz: Thảo luận kế hoạch phát triển danh mục dài hạn – Medium Level
Th6 18, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý kinh doanh (English for Sales Manager)
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1.
What is the main focus of Emily and Daniel’s discussion?
Setting prices for a single new product line
Resolving a customer complaint about a product order
Planning category growth over five years with a sustainability focus
Choosing a new company president for the sales department
Explanation:
The conversation is about a five-year category growth plan centered on sustainability, along with related goals such as eco-friendly products, supplier relationships, technology, and marketing.
2.
According to Emily, what is one of the main goals for the five-year period?
Increase market share
Hire more customer service staff
Reduce employee travel
Open new retail stores
Explanation:
Emily says the main goals for the period are to increase market share and reduce costs.
3.
What does Emily say the company wants to focus on?
Lowering employee training costs
Changing the product name
Expanding into new countries
Sustainability
Explanation:
Emily directly states that the company wants to focus on sustainability.
4.
Why does Emily say technology will help the team?
It will eliminate the marketing budget
It will guarantee customer feedback
It will help them track trends better
It will replace the need for suppliers
Explanation:
Emily says, ‘technology will help us track trends better,’ which implies the reason for investing in new technology.
5.
How will the team measure success for the plan?
By sales growth and customer feedback
By the amount of office space used
By employee attendance records
By the number of new suppliers
Explanation:
Emily says success will be measured by sales growth and customer feedback.
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