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Listening Quiz: Cải thiện dự báo lợi nhuận dòng sản phẩm – Advanced Level
Th6 29, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý kinh doanh (English for Sales Manager)
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1.
What is Robert mainly discussing with Anna?
How to advertise the product range to customers
How to expand the company into new markets
How to improve the profitability of the product range
How to hire more staff for the production team
Explanation:
Robert and Anna discuss the low margins and specific steps to improve profitability, including costs, prices, quality, and product range.
2.
What does Robert say should be done first to improve profitability?
Stop reviewing the forecast
Add more low-margin products
Increase the product price significantly
Focus on reducing costs first
Explanation:
Robert explicitly says, ‘We should focus on reducing costs first.’
3.
How can the company reduce costs effectively, according to Robert?
By offering discounts to customers
By increasing staff training time
By removing all products from the range
By negotiating better prices with suppliers
Explanation:
Robert says they can reduce costs by negotiating better prices with their suppliers.
4.
What does Robert suggest will happen if the company improves product quality?
The product range will not need any changes
Margins will become lower than expected
Customers might accept a small price increase
Suppliers will lower prices automatically
Explanation:
Robert says that if they improve product quality, customers might accept a price increase.
5.
What does Robert suggest about the product range?
They should remove low-margin products
They should keep every product unchanged
They should add more premium products
They should focus only on customer choice
Explanation:
Robert says, ‘We should remove low-margin products.’
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