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Listening Quiz: Tác động của chương trình khuyến mãi đối thủ đối với doanh số của mình – Medium Level
Th12 26, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý kinh doanh (English for Sales Manager)
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1.
What is the main topic of the conversation?
A discussion of how to respond to a competitor’s promotion
A review of last week’s advertising campaign results
A complaint about customer service problems
A plan to launch a new product line
Explanation:
Michael and Sophia discuss the competitor’s promotion, its effect on sales, and possible responses such as changing prices, improving advertising, and highlighting products.
2.
How much did the sales drop since the competitor’s promotion started?
15%
10%
20%
5%
Explanation:
Michael says, ‘Our sales dropped by 15% since then.’
3.
What does Michael suggest might help improve sales?
A limited-time offer
Stopping advertising for a while
Hiring more sales staff
Raising prices on all products
Explanation:
Michael says, ‘Maybe a limited-time offer could help.’
4.
What can be inferred about Sophia’s role in the conversation?
She is not interested in solving the problem
She has already changed the company’s prices
She is responsible for preparing a response plan
She is in charge of the competitor’s promotion
Explanation:
Sophia says, ‘I will prepare a plan for next week,’ which shows she is preparing a response plan.
5.
What will Michael and Sophia most likely do next?
Lower the quality of their products
Meet tomorrow to discuss the plan
Wait until the promotion ends before acting
Call the competitor to ask for discounts
Explanation:
Michael says, ‘Let’s meet tomorrow to discuss it,’ so their next action is to meet tomorrow.
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