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Listening Quiz: Yêu cầu tăng ngân sách SEO – Medium Level
Th1 21, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Chuyên viên SEO (English for SEO Specialist)
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1.
What is the main topic of Kevin and Laura’s conversation?
Choosing a new product name for a campaign
Planning a company party for the team
Discussing a request to increase the SEO budget
Reviewing employee performance goals
Explanation:
Kevin presents data about organic revenue and asks to increase the SEO budget, and Laura agrees to prepare a formal proposal.
2.
By how much did Kevin say organic revenue increase last quarter?
15%
40%
10%
20%
Explanation:
Kevin says, ‘Our organic revenue increased by 20% last quarter.’
3.
According to Kevin, what does the attribution data show?
SEO budget should be cut by 15%
Organic brings 40% of sales
Organic revenue stayed the same last quarter
Other channels are declining quickly
Explanation:
Kevin says, ‘the attribution data shows organic brings 40% of sales.’
4.
What can be inferred about Laura’s view after hearing Kevin’s explanation?
She thinks the request is too risky to consider
She wants Kevin to switch to a different department
She believes organic should stop receiving any budget
She is open to increasing the SEO budget if the data supports it
Explanation:
Laura asks for supporting data, then says increasing the SEO budget could boost overall revenue and agrees to prepare a proposal, showing she is open to the idea if supported by data.
5.
What will Kevin and Laura do next?
Launch a new ad campaign immediately
Reduce the organic budget by 15%
Prepare a formal proposal for the team
Wait until next quarter to discuss the issue again
Explanation:
Laura says, ‘Let’s prepare a formal proposal for the team,’ which clearly states the next step.
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