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Listening Quiz: Đề Xuất Tái Cơ Cấu Tài Khoản Google Ads – Easy Level
Th9 23, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Chuyên viên marketing số (English for Digital Marketer)
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1.
What is James mainly proposing in the conversation?
To create a new website for the campaigns
To pause all Google Ads campaigns for two to three weeks
To increase spending on the current ad groups
To restructure the Google Ads account to improve performance
Explanation:
James says he wants to restructure the account to improve quality scores, which is the main topic of the conversation.
2.
Why does James say the account restructuring will help the company?
It will make the ads appear on more websites
It will guarantee immediate results
It will lower the cost per action
It will eliminate the need for campaigns
Explanation:
James explains that better quality scores mean lower cost per action.
3.
What change does James suggest making to the ads?
Removing the current campaigns completely
Organizing ads into smaller, more focused groups
Changing the company logo in every ad
Combining all ads into one large group
Explanation:
James says they will organize ads into smaller, more focused groups.
4.
What can be inferred about the restructuring plan?
It will increase costs because the groups are smaller
It is expected to improve how relevant the ads are to users
It will make the current campaigns less necessary right away
It will produce final results in less than one week
Explanation:
James says the restructuring will improve ad relevance and user experience, which supports this inference.
5.
What does Laura decide to do at the end of the conversation?
Start the restructuring
Cancel the plan and keep the account unchanged
Ask James to wait until next month
Review the current campaigns without making changes
Explanation:
Laura says, ‘Okay, let’s start with the restructuring then,’ showing that she agrees to begin the restructuring.
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