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Listening Quiz: Làm Rõ Brief Của Khách Hàng – Medium Level
Th1 7, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Chuyên viên marketing số (English for Digital Marketer)
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1.
What is the main purpose of the conversation?
To identify unclear parts of a client brief and decide what to ask the client
To explain why the project goals are already well defined
To discuss how to advertise the project to customers
To assign a budget and deadline for a finished project
Explanation:
Kevin and Jessica talk about the parts of the client brief that are unclear and decide what questions they need to ask the client.
2.
Which part of the brief does Kevin say is not specific?
The target audience
The client’s budget
The project goals
The deadline
Explanation:
Kevin says, “The project goals are not specific.”
3.
What does Jessica say they must ask the client to define?
The target audience
The project goals
The deadline
All of the above
Explanation:
Jessica says, “We need the client to define it,” referring to the target audience.
4.
What can be inferred about Kevin and Jessica’s next step?
They will start the project immediately without more questions
They will change the project goals themselves
They will ignore the missing deadline
They will send questions to the client to clarify the brief
Explanation:
Kevin says he will prepare questions for the client, and Jessica agrees that they need to get all details clear first.
5.
What does Jessica say about the budget?
It should be postponed until after the project starts
It affects what they can do
It is less important than the target audience
It is already fixed and needs no discussion
Explanation:
Jessica says, “Definitely. Budget affects what we can do.”
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