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Listening Quiz: Phổ Biến Thông Số Quảng Cáo Cho Chiến Dịch Tìm Kiếm – Advanced Level
Th8 20, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Chuyên viên marketing số (English for Digital Marketer)
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1.
What is the main topic of Mia and Paul’s conversation?
Writing a long article about the company’s brand history
Planning the specifications for a search campaign’s text ads
Discussing customer complaints about recent conversions
Choosing images and videos for a social media promotion
Explanation:
Mia and Paul discuss the requirements and deadlines for the new search campaign ads, including format, limits, keywords, and testing versions.
2.
What is the maximum length allowed for the ad headlines?
90 characters
30 characters
60 characters
20 characters
Explanation:
Mia says, ‘headlines must be under 30 characters.’
3.
What type of ads are allowed for this campaign?
Image ads only
Text and video ads
Text ads only
Video ads only
Explanation:
Mia states that ‘only text ads are allowed’ for this campaign.
4.
How many versions of the ads should be prepared for A/B testing?
At least one version
At least two versions
At least five versions
At least three versions
Explanation:
Mia says they need ‘at least three versions for A/B testing.’
5.
By when must all the assets be ready?
By the end of this month
By next Monday
By next Friday
By tomorrow morning
Explanation:
Mia says, ‘All assets must be ready by next Friday.’
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Vocabulary Flashcards and Quiz
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