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Listening Quiz: Giải Thích Chỉ Số Thành Công Sản Phẩm Mới – Medium Level
Th10 24, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
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1.
What is the main topic of the conversation?
A meeting about hiring new employees
A training session on customer service skills
A plan to redesign the company website
A discussion of a new product success metric
Explanation:
The conversation is about Michael explaining a new success metric for the product, including what it measures and how it will be used.
2.
What does the new success metric measure?
How many sales the marketing team makes
How many users keep using the product after one month
How many downloads the product gets in a week
How many users sign up for the product
Explanation:
Michael says the metric measures how many users keep using the product after one month.
3.
How will the metric be calculated?
By adding sign-ups and downloads together
By counting only the number of weekly reports
By comparing sales from different teams
By counting active users after 30 days and dividing by total users
Explanation:
Michael explains that they will count active users after 30 days and divide by total users.
4.
What can be inferred about the old metrics?
They were introduced next month
They measured sign-ups or downloads only
They focused on user behavior after a month
They were used only by the sales team
Explanation:
Michael says the old metrics only counted sign-ups or downloads, so that is the best inference.
5.
Why does Michael say the metric will be useful?
To decide which team should stop working
To replace weekly reports with monthly reports
To show whether users find real value in the product
To prove the product is more expensive than competitors
Explanation:
Michael says the metric shows if users find real value in the product, which is why it will be useful.
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