Chuyển đến phần nội dung
Luyện Nghe Tiếng Anh Chất
Tiếng Anh Chuyên Ngành
Listening Quiz: Thảo Luận Chiến Lược Thông Điệp Chiến Dịch – Medium Level
Th3 16, 2025
—
bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
‹
1
2
3
4
5
›
1.
What is Jessica and Robert mainly discussing?
How to change the product’s price
How to train customers to use the product
How to create clear campaign messaging
How to set up a new sales team
Explanation:
They discuss the campaign message, including the product’s main benefit, simple wording, and tone.
2.
What key benefit do Jessica and Robert decide to emphasize in the ads?
Time-saving
Long warranty
Free shipping
Low price
Explanation:
Robert says the product saves time for busy people, and Jessica says they should focus on time-saving in ads.
3.
According to Jessica, what kind of words should they use in the message?
Simple words
Formal phrases
Technical terms
Slang expressions
Explanation:
Jessica says, ‘Simple words work better for most customers.’
4.
What can be inferred about the customers they want to reach?
They prefer complicated explanations
They already know everything about the product
They are mostly busy people who value convenience
They only care about product design
Explanation:
Robert says the product saves time for busy people, and the team also wants to stress easy use.
5.
What will Robert do after the discussion?
Rewrite the ads himself
Update the product team
Meet customers next week
Tell the sales team about the message
Explanation:
Robert says, ‘I will tell the sales team about this.’
Previous
Check
Next
Finish
Reset
Luyện tập thêm về bài học này:
Listening Lesson
Vocabulary Flashcards and Quiz
←
Trước đó:
Flashcards và Quiz Từ Vựng: Nghị Quyết Họp Hội Đồng Được Thông Qua – Easy Level
Tiếp theo:
Flashcards và Quiz Từ Vựng: Thảo Luận Chiến Lược Thông Điệp Chiến Dịch – Medium Level
→