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Listening Quiz: Thảo Luận Phương Pháp Nghiên Cứu Sơ Cấp – Advanced Level
Th1 13, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
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1.
What is the main purpose of Sophia and William’s conversation?
To compare primary research methods for a project
To discuss how to recruit new employees
To plan a marketing campaign for a product
To decide on a budget for a company event
Explanation:
Sophia says they want to discuss the primary research methods for their project, and the conversation focuses on surveys, focus groups, sample size, timing, and data analysis.
2.
According to William, how many people are usually needed for one focus group?
20 to 25 people
6 to 10 people
12 to 15 people
2 to 4 people
Explanation:
William says, ‘Usually 6 to 10 people per group works well.’
3.
What does William say is the ideal length of each focus group session?
Three to four hours
One to two hours
30 minutes to one hour
An entire day
Explanation:
William states that ‘Typically, one to two hours is ideal.’
4.
What can be inferred about Sophia after speaking with William?
She already completed all the research and is reporting results
She is trying to learn how to organize the research effectively
She wants to replace surveys with focus groups completely
She is mainly interested in statistical software
Explanation:
Sophia asks about methods, sample size, session length, and data analysis, and then says the discussion helps her plan better. This shows she is trying to organize the research effectively.
5.
How does William say focus group data should be analyzed?
By creating a random sample
By counting only participant numbers
By using statistical tools
By using thematic analysis
Explanation:
William says, ‘Surveys use statistical tools; focus groups need thematic analysis.’
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Luyện tập thêm về bài học này:
Listening Lesson
Vocabulary Flashcards and Quiz
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Trước đó:
Flashcards và Quiz Từ Vựng: Soạn Thảo Thỏa Thuận Bảo Mật – Easy Level
Tiếp theo:
Flashcards và Quiz Từ Vựng: Thảo Luận Phương Pháp Nghiên Cứu Sơ Cấp – Advanced Level
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