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Listening Quiz: Thảo Luận Yêu Cầu Tài Liệu Hỗ Trợ Bán Hàng – Advanced Level
Th11 8, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
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1.
What are Mia and David mainly discussing?
A request to redesign the company website
A complaint about the current sales team performance
A proposal to change the marketing budget
A plan to create new sales enablement materials
Explanation:
The conversation is about what sales materials are needed, who will create them, and how they should be prepared, so the main idea is planning new sales enablement materials.
2.
What two types of materials does Mia say they need?
Posters and business cards
Emails and newsletters
Brochures and product sheets
Flyers and price lists
Explanation:
Mia clearly says, ‘We need brochures and product sheets.’
3.
What does Mia say should be emphasized in the materials?
Technical specifications
Product benefits
Company history
Shipping information
Explanation:
When David asks whether the materials should focus on features or benefits, Mia answers, ‘Benefits are more important for our clients.’
4.
Why does Mia want both digital and print versions of the materials?
Because different situations call for different formats
Because David prefers printed documents
Because the marketing team cannot use computers
Because the materials will only be used once
Explanation:
Mia says, ‘Both would be best for different situations,’ which implies she wants both formats so they can be used in different contexts.
5.
What does Mia say about training for the sales team?
It is important for effective use
It should be postponed until next month
It is unnecessary if the materials are clear
It will be handled by David alone
Explanation:
Mia answers, ‘Yes, training is important for effective use.’
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Tiếng Anh Marketing: Thảo Luận Yêu Cầu Tài Liệu Hỗ Trợ Bán Hàng – Advanced Level
Tiếp theo:
Flashcards và Quiz Từ Vựng: Kết Quả Danh Sách Sửa Chữa Cho Lắp Đặt Cơ Khí – Advanced Level
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