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Listening Quiz: Briefing Công Ty Nghiên Cứu – Easy Level
Th9 23, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý thương hiệu (English for Brand Manager)
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1.
What is the conversation mainly about?
Emma and Michael are planning a brand study.
Michael is teaching Emma how to advertise online.
Emma and Michael are discussing customer complaints.
Emma is asking Michael to design a new product.
Explanation:
The speakers discuss what they want to learn in a brand study, including trust, awareness, comparisons, and customer feelings.
2.
What does Emma say is very important to the company?
Brand trust
Product pricing
Customer service
Website design
Explanation:
Emma says, ‘Yes, trust is very important to us.’
3.
What does Emma want to know about the brand awareness?
Whether the brand is older than its competitors
Whether the brand has a new logo
Whether employees like the brand
Whether people recognize the brand
Explanation:
Michael asks about brand awareness, and Emma says they want to know if people recognize them.
4.
Why does Emma want to include customer feelings in the study?
To understand customer loyalty
To choose a new company name
To compare office locations
To reduce the study cost
Explanation:
Emma says, ‘Yes, feelings help us understand customer loyalty.’
5.
What will Michael do next?
Write a sales report
Prepare the questions for the study
Interview customers immediately
Send the brand study results to Emma
Explanation:
Michael says, ‘I will prepare the questions for the study.’
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