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Listening Quiz: Briefing Công Ty Nghiên Cứu – Easy Level
Th9 23, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý thương hiệu (English for Brand Manager)
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1.
What is the conversation mainly about?
Emma and Michael are discussing customer complaints.
Michael is teaching Emma how to advertise online.
Emma and Michael are planning a brand study.
Emma is asking Michael to design a new product.
Explanation:
The speakers discuss what they want to learn in a brand study, including trust, awareness, comparisons, and customer feelings.
2.
What does Emma say is very important to the company?
Customer service
Website design
Product pricing
Brand trust
Explanation:
Emma says, ‘Yes, trust is very important to us.’
3.
What does Emma want to know about the brand awareness?
Whether the brand has a new logo
Whether people recognize the brand
Whether employees like the brand
Whether the brand is older than its competitors
Explanation:
Michael asks about brand awareness, and Emma says they want to know if people recognize them.
4.
Why does Emma want to include customer feelings in the study?
To choose a new company name
To reduce the study cost
To understand customer loyalty
To compare office locations
Explanation:
Emma says, ‘Yes, feelings help us understand customer loyalty.’
5.
What will Michael do next?
Prepare the questions for the study
Interview customers immediately
Write a sales report
Send the brand study results to Emma
Explanation:
Michael says, ‘I will prepare the questions for the study.’
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