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Listening Quiz: Đào Tạo Thương Hiệu Cho Nhân Viên Marketing Mới – Easy Level
Th7 25, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý thương hiệu (English for Brand Manager)
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1.
What is the main purpose of Michael’s conversation with Sarah?
To explain the company’s brand values to a new employee
To discuss Sarah’s sales targets for the month
To ask Sarah to prepare a customer presentation
To introduce a new advertising campaign
Explanation:
Michael says they will talk about brand values and explains what they mean, so the conversation is a training discussion about the company’s brand values.
2.
According to Michael, what is one of the company’s brand values?
Creativity
Speed
Honesty
Friendliness
Explanation:
Michael specifically says, ‘One value is honesty.’
3.
Why is honesty important for the brand?
It makes the team work faster
It helps customers trust the company
It increases the number of products they sell
It helps Sarah learn marketing more quickly
Explanation:
Michael explains that honesty is important because ‘It helps customers trust us.’
4.
How does Michael say the team should show honesty in their work?
By speaking to customers only in person
By sending more emails each day
By using clear and truthful messages
By keeping brand values private
Explanation:
Michael says, ‘We are clear and truthful in all messages.’
5.
What can Sarah most likely do after this conversation?
Remember and apply the brand value of honesty in her work
Ask Michael to explain what a marketing team is
Choose a different company brand value
Stop working with customers entirely
Explanation:
Sarah says, ‘I understand. I will remember that,’ which suggests she will use the information about honesty in her work.
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