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Listening Quiz: Thảo Luận Xu Hướng Người Tiêu Dùng Mới – Medium Level
Th10 13, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý thương hiệu (English for Brand Manager)
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1.
What is the conversation mainly about?
A discussion of new consumer feedback and how it can improve marketing
A report about changes in store locations
A complaint about the company’s customer service team
A plan to launch a completely new product line
Explanation:
David shares social listening data about consumer opinions, and Laura discusses using that information to improve marketing.
2.
What do consumers like about the brand, according to David?
The customer service response time
The low price of the products
The company’s store locations
The new packaging
Explanation:
David says, ‘People like the new packaging.’
3.
What concern do some consumers mention?
The price is a little high
The packaging is too simple
The products are difficult to find
The brand is not active on social media
Explanation:
David states that some consumers mention ‘the price is a little high.’
4.
Which social media platforms are mentioned as the main places consumers use?
Facebook and LinkedIn
Instagram and Twitter
YouTube and TikTok
Snapchat and Reddit
Explanation:
David says Instagram and Twitter are the main places consumers discuss the brand.
5.
What can be inferred about Laura’s response to David’s report?
She believes the information will help guide future marketing plans
She thinks the data is not useful for marketing
She wants to ignore the price concern completely
She plans to stop using social media entirely
Explanation:
Laura says, ‘We should think about that in our next plan’ and asks if they can use the data to improve marketing, showing she sees it as useful for planning.
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Luyện tập thêm về bài học này:
Listening Lesson
Vocabulary Flashcards and Quiz
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Tiếp theo:
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