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Listening Quiz: Thiết Kế Trải Nghiệm Bán Lẻ Pop-Up – Advanced Level
Th1 22, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý thương hiệu (English for Brand Manager)
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1.
What are Jessica and Daniel mainly discussing?
Ways to make a pop-up store attract customers
How to train new staff for a retail company
Plans for opening a permanent shopping mall
How to design discount vouchers for an online sale
Explanation:
They discuss several ideas to make the pop-up store appealing, such as bright colors, demos, samples, social media, and a photo booth.
2.
What do Jessica and Daniel say should be included to create excitement and show the product?
A cash-only payment counter
A customer survey desk
A small stage for live demos
A large storage room for extra inventory
Explanation:
Jessica suggests a small stage for live demos, and Daniel says it will create excitement and show the product.
3.
Why do Jessica and Daniel want staff to wear branded uniforms?
To match the colors of the discount vouchers
To make the store look professional and help customers ask questions
To hide the brand logo from customers
To reduce the number of employees needed
Explanation:
Daniel says branded uniforms create a professional look and help customers ask questions.
4.
What can be inferred about the purpose of the photo booth?
It is designed to store the free samples
It is meant to encourage customers to share pictures and spread the word
It is used to check customers into the store
It is meant to replace the live demos
Explanation:
Daniel says people love taking pictures and that the photo booth will spread the word, so its purpose is to encourage sharing and promotion.
5.
Why does Jessica emphasize keeping the brand logo visible everywhere?
Because the logo is needed for live streams
Because brand recognition is very important
Because the logo will block the display tables
Because customers will use it to find the restroom
Explanation:
Daniel responds, ‘Definitely. Brand recognition is very important,’ confirming Jessica’s intention to keep the brand well recognized.
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Listening Lesson
Vocabulary Flashcards and Quiz
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Tiếng Anh Kiểm Toán: Xem Xét Giao Dịch Với Bên Liên Quan – Advanced Level
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Tiếng Anh Môi trường: Quản Lý Các Loài Xâm Lấn Trên Công Trường Xây Dựng – Medium Level
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