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Listening Quiz: Trình Bày Ý Tưởng Bộ Sưu Tập Capsule – Advanced Level
Th11 9, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Nhà thiết kế thời trang (English for Fashion Designer)
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1.
What is the main focus of Sarah’s new capsule collection idea?
Luxury formalwear for business executives
Minimalism and sustainability
A winter coat line for families
Sportswear for athletes
Explanation:
Sarah says the collection focuses on minimalism and sustainability.
2.
Which audience will the campaign primarily target?
Children who need school uniforms
Teenagers who follow celebrity trends
Retirees interested in classic clothing
Young adults who value style and the environment
Explanation:
Sarah says the campaign will target primarily young adults who value style and the environment.
3.
Which promotion channels will be used for the campaign?
Mainly social media and influencer partnerships
Direct mail and phone calls
Radio ads and newspaper inserts
Television commercials and billboards
Explanation:
Sarah says the campaign will use mainly social media and influencer partnerships.
4.
How will the team measure the campaign’s success?
By counting press releases published
By measuring employee attendance at events
By the number of store locations opened
By tracking engagement rates and sales growth
Explanation:
Sarah says success will be measured by tracking engagement rates and sales growth.
5.
What can be inferred about the campaign budget?
It is moderate and aimed mainly at digital ads
It is not yet discussed at all
It is very large and unlimited
It will only be used for print advertising
Explanation:
Sarah says they have allocated a moderate budget for digital ads, so the budget is limited to a moderate level and focused on digital advertising.
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