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Listening Quiz: Trình Bày Ý Tưởng Bộ Sưu Tập Capsule – Advanced Level
Th11 9, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Nhà thiết kế thời trang (English for Fashion Designer)
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1.
What is the main focus of Sarah’s new capsule collection idea?
Luxury formalwear for business executives
Minimalism and sustainability
Sportswear for athletes
A winter coat line for families
Explanation:
Sarah says the collection focuses on minimalism and sustainability.
2.
Which audience will the campaign primarily target?
Young adults who value style and the environment
Retirees interested in classic clothing
Teenagers who follow celebrity trends
Children who need school uniforms
Explanation:
Sarah says the campaign will target primarily young adults who value style and the environment.
3.
Which promotion channels will be used for the campaign?
Direct mail and phone calls
Radio ads and newspaper inserts
Mainly social media and influencer partnerships
Television commercials and billboards
Explanation:
Sarah says the campaign will use mainly social media and influencer partnerships.
4.
How will the team measure the campaign’s success?
By the number of store locations opened
By measuring employee attendance at events
By tracking engagement rates and sales growth
By counting press releases published
Explanation:
Sarah says success will be measured by tracking engagement rates and sales growth.
5.
What can be inferred about the campaign budget?
It is very large and unlimited
It is moderate and aimed mainly at digital ads
It will only be used for print advertising
It is not yet discussed at all
Explanation:
Sarah says they have allocated a moderate budget for digital ads, so the budget is limited to a moderate level and focused on digital advertising.
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