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Listening Quiz: Chiến Lược Nội Dung Webinar Để Tạo Pipeline Bán Hàng – Medium Level
Th8 9, 2024
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bởi
Anna Phạm
trong
Tiếng Anh Nội Dung Số (English for Digital Content)
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1.
What is the main topic of the conversation?
How to manage a software support team
How to write email campaigns for customers
A webinar strategy for generating sales leads
A plan for reducing webinar costs
Explanation:
Jessica explains a webinar strategy designed to attract potential customers, engage them, and help generate the sales pipeline.
2.
How often does Jessica say the company should host webinars?
Monthly
Every quarter
Twice a year
Every week
Explanation:
Jessica says, “Monthly webinars keep our audience engaged and informed.”
3.
How does the company promote the webinars?
By calling customers directly
By offering free software licenses
By sending printed flyers
Using email campaigns and social media ads
Explanation:
Jessica says they use email campaigns and social media ads to invite people.
4.
What can be inferred about the follow-up emails sent after the webinar?
They replace the webinar content entirely
They are meant to ignore attendees who do not buy
They are designed to continue interest and encourage sales
They are only used to cancel future webinars
Explanation:
Jessica says they send thank you emails with additional resources and offers, which suggests the emails are meant to maintain interest and support future buying decisions.
5.
What does Jessica suggest they do next?
Cancel the first webinar and wait until later
Change the software before promoting it
Start planning the first webinar next week
Hire a new sales team immediately
Explanation:
Jessica says, “We can start next week to prepare content and promotion,” which shows the next planned action is to begin planning the first webinar.
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