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Listening Quiz: Chiến Lược Nội Dung Webinar Để Tạo Pipeline Bán Hàng – Medium Level
Th8 9, 2024
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bởi
Anna Phạm
trong
Tiếng Anh Nội Dung Số (English for Digital Content)
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1.
What is the main topic of the conversation?
How to manage a software support team
A plan for reducing webinar costs
How to write email campaigns for customers
A webinar strategy for generating sales leads
Explanation:
Jessica explains a webinar strategy designed to attract potential customers, engage them, and help generate the sales pipeline.
2.
How often does Jessica say the company should host webinars?
Twice a year
Every week
Monthly
Every quarter
Explanation:
Jessica says, “Monthly webinars keep our audience engaged and informed.”
3.
How does the company promote the webinars?
By sending printed flyers
By calling customers directly
Using email campaigns and social media ads
By offering free software licenses
Explanation:
Jessica says they use email campaigns and social media ads to invite people.
4.
What can be inferred about the follow-up emails sent after the webinar?
They are meant to ignore attendees who do not buy
They are designed to continue interest and encourage sales
They are only used to cancel future webinars
They replace the webinar content entirely
Explanation:
Jessica says they send thank you emails with additional resources and offers, which suggests the emails are meant to maintain interest and support future buying decisions.
5.
What does Jessica suggest they do next?
Hire a new sales team immediately
Start planning the first webinar next week
Cancel the first webinar and wait until later
Change the software before promoting it
Explanation:
Jessica says, “We can start next week to prepare content and promotion,” which shows the next planned action is to begin planning the first webinar.
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