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Listening Quiz: Phân tích đối thủ cạnh tranh để lập kế hoạch mùa mới – Easy Level
Th11 4, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý kinh doanh (English for Sales Manager)
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1.
What is the main purpose of Sophia and Daniel’s conversation?
To review customer complaints about last season
To explain how to reduce production costs
To compare different sales teams in the company
To discuss competitor analysis and plan a new product range
Explanation:
Sophia presents competitor analysis, and they use it to plan the new season’s range.
2.
What kind of clothing do most competitors focus on this season?
Winter coats
Casual wear
Formal wear
Sports uniforms
Explanation:
Sophia says, “Most competitors focus on casual wear this season.”
3.
According to Sophia, what colors do competitors mostly use?
Bright neon colors
Dark red and green
Only black and white
Soft colors like blue and beige
Explanation:
Sophia states that competitors use soft colors like blue and beige.
4.
Why does Sophia suggest adding some bright colors?
To match the competitors’ current style exactly
To make their products stand out in the market
To lower the product prices
To avoid offering premium items
Explanation:
Daniel says that adding bright colors can help them stand out in the market, which supports Sophia’s suggestion.
5.
What does Sophia say they can also offer?
More casual wear only
Extra soft colors
Premium items
Discounted shipping
Explanation:
Sophia says, “we can offer some premium items.”
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