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Listening Quiz: Phân tích đối thủ cạnh tranh để lập kế hoạch mùa mới – Easy Level
Th11 4, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý kinh doanh (English for Sales Manager)
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1.
What is the main purpose of Sophia and Daniel’s conversation?
To discuss competitor analysis and plan a new product range
To review customer complaints about last season
To explain how to reduce production costs
To compare different sales teams in the company
Explanation:
Sophia presents competitor analysis, and they use it to plan the new season’s range.
2.
What kind of clothing do most competitors focus on this season?
Formal wear
Winter coats
Sports uniforms
Casual wear
Explanation:
Sophia says, “Most competitors focus on casual wear this season.”
3.
According to Sophia, what colors do competitors mostly use?
Only black and white
Bright neon colors
Soft colors like blue and beige
Dark red and green
Explanation:
Sophia states that competitors use soft colors like blue and beige.
4.
Why does Sophia suggest adding some bright colors?
To make their products stand out in the market
To lower the product prices
To match the competitors’ current style exactly
To avoid offering premium items
Explanation:
Daniel says that adding bright colors can help them stand out in the market, which supports Sophia’s suggestion.
5.
What does Sophia say they can also offer?
Premium items
More casual wear only
Discounted shipping
Extra soft colors
Explanation:
Sophia says, “we can offer some premium items.”
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