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Listening Quiz: Cải thiện tỷ lệ nhấp chuột với metadata tốt – Medium Level
Th3 27, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Chuyên viên SEO (English for SEO Specialist)
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1.
What is the main topic of the conversation?
How to improve search result metadata to increase clicks
How to train employees to answer customer calls
How to write a press release for a new product
How to design a website homepage for mobile users
Explanation:
Robert and Olivia discuss improving metadata in search results to make people want to click their links.
2.
According to Robert, what is metadata in this conversation?
The list of keywords in a blog post
The main image on a webpage
The title and description on search results
The price and availability of a product
Explanation:
Robert explains that metadata is the title and description on search results.
3.
What should Olivia include in the title?
A long explanation and several examples
A customer testimonial and a discount code
Only questions and no keywords
A clear word choice and the main keyword
Explanation:
Robert says to use clear words and include the main keyword in the title.
4.
What does Robert suggest for the description?
Leave it blank so users are curious
Write a short, interesting summary with a call to action
Use only numbers to catch attention
Make it very long and detailed
Explanation:
Robert says the description should be a short, interesting summary with a call to action.
5.
What can be inferred about the kind of metadata Robert wants to create?
It should be simple, readable, and attention-grabbing
It should be hard to understand so it stands out
It should focus only on the company’s history
It should contain as many technical terms as possible
Explanation:
Robert says to keep it simple and easy to read, and he also recommends numbers and questions to attract attention.
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