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Tiếng Anh Chuyên Ngành
Listening Quiz: Rà soát báo cáo hiệu suất nội dung – Advanced Level
Th1 30, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Chuyên viên SEO (English for SEO Specialist)
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1.
What is the main purpose of Sarah and Kevin’s conversation?
To review a customer complaint about a product
To train Kevin on how to write tutorials
To plan a company event for the end of the week
To discuss the results of a content performance report and how to improve it
Explanation:
They discuss the content report’s results, including engagement, traffic, conversion, and possible improvements to the content plan.
2.
Which topic cluster performed the best?
Reviews
Product Features
Tutorials
Product Benefits
Explanation:
Kevin says that the ‘Product Features’ cluster has the highest engagement.
3.
Which funnel stage has the lowest conversion rate?
Decision
Consideration
Retention
Awareness
Explanation:
Kevin states that the decision stage has the lowest conversion rate.
4.
What can be inferred from the conversation about the current content plan?
It has already been finalized and will not change
It is focused mainly on company news and event updates
It has too much content about the awareness stage
It should include more content focused on product benefits and stronger calls to action
Explanation:
Kevin suggests creating more content focused on product benefits and adding more calls to action, so the plan likely needs those improvements.
5.
When will Kevin send the revised content plan?
By Friday
By Monday
By Wednesday
By the end of the month
Explanation:
Kevin says he will send the revised plan by Friday.
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