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Listening Quiz: Thuyết Trình Chiến Lược Marketing Nội Dung – Easy Level
Th4 19, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
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1.
What is the main purpose of William’s presentation?
To announce a change in the editorial team
To review customer complaints
To train employees on website design
To explain the company’s new content marketing plan
Explanation:
William says he will share the new content plan, and the conversation covers the goals, topics, writers, schedule, and success measures for that plan.
2.
What is the company’s goal for website visitors?
To reduce them by 20%
To keep them at the same level
To increase them by 20%
To double them in one month
Explanation:
William states that the goal is to increase website visitors by 20%.
3.
What topics will the content focus on?
Products and customer stories
Local events and holidays
Company finances and hiring
Industry laws and regulations
Explanation:
William says the team will cover their products and customer stories.
4.
How often will the company post content?
Three times a week
Once a month
Twice a week
Every day
Explanation:
William says, ‘Yes, we will post twice a week.’
5.
What can be inferred about how the company will judge whether the content plan is working?
By counting how many editors are hired
By comparing customer stories to product pages
By asking only the editorial team for feedback
By checking website traffic and user engagement
Explanation:
William says they will measure success by tracking website traffic and user engagement, so these are the indicators they will use to judge the plan.
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