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Listening Quiz: Trình Bày Chỉ Số ROI cho Người Tài Trợ Lãnh Đạo của Khách Hàng – Advanced Level
Th7 29, 2024
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý marketing (English for Marketing Manager)
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1.
What is the main purpose of James’s presentation to Sarah?
To request approval for a new contract immediately
To compare Sarah’s company with other clients
To explain how the product solution delivers ROI benefits
To introduce a new team member to Sarah
Explanation:
James presents the ROI metrics of the product solution, including efficiency gains, cost savings, timeline, investment recovery, and support, to show its value.
2.
How much does the solution reduce costs, according to James?
5%
25%
10%
15%
Explanation:
James says, ‘It reduces costs by 15%, mainly through automation.’
3.
When do the savings start after implementation?
Within six months after implementation
Immediately after implementation
Only after full integration is complete
After one year of use
Explanation:
James states that the savings start within six months after implementation.
4.
What can Sarah most likely conclude about the solution after the discussion?
It has little measurable business value
It requires no training or support
It will take several years to recover the investment
It appears to offer strong benefits with manageable risk
Explanation:
Sarah says the presentation helps her understand the benefits, and James explains strong ROI figures, minimal risks, and support, so the solution appears beneficial with manageable risk.
5.
What support does James say the company provides during integration?
Weekly executive reports and marketing materials
Full training and 24/7 technical support
A free replacement guarantee and onsite auditors
A six-month delay before implementation
Explanation:
James says they offer full training and 24/7 technical support during integration.
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