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Listening Quiz: Tư Vấn Chiến Lược Social Commerce – Medium Level
Th1 14, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý thương mại điện tử (English for E-commerce Manager)
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1.
What is the main topic of Linda and Paul’s conversation?
Choosing a new office location
Redesigning the company website
Hiring more social media staff
Improving a company’s social commerce strategy
Explanation:
The conversation is about how to improve social commerce using platforms, content, influencers, offers, posting frequency, and hashtags.
2.
Which platforms does Linda say have great traffic potential?
Pinterest and Snapchat
Facebook and YouTube
Twitter and LinkedIn
Instagram and TikTok
Explanation:
Linda specifically says, ‘Instagram and TikTok have great traffic potential.’
3.
What does Linda recommend to drive more visitors from social platforms?
Sending printed coupons by mail
Reducing the number of posts
Posting long articles and press releases
Using short videos and live streams
Explanation:
Linda says they should use ‘short videos and live streams’ to drive more visitors.
4.
Why does Linda suggest using influencers?
Because they can increase trust and reach
Because they reduce the need for hashtags
Because they replace the need for discounts
Because they make posting less frequent
Explanation:
Linda directly says influencers can increase trust and reach, so the reason for using them is to broaden audience access and credibility.
5.
How often does Linda say they should post content?
Only on weekends
Every day
Once a month
At least three times a week
Explanation:
Linda says, ‘At least three times a week is good.’
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