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Listening Quiz: Thuyết Trình Kế Hoạch Truyền Thông Khởi Động – Easy Level
Th5 26, 2025
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bởi
Anna Phạm
trong
Tiếng Anh dành cho Quản lý thương hiệu (English for Brand Manager)
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1.
What is the conversation mainly about?
A report about last month’s sales results
A review of customer complaints about a store
A discussion of a company’s launch communications plan
A meeting to hire new marketing staff
Explanation:
Mark presents a launch communications plan, and Mia asks questions about its parts, budget, and timing.
2.
Which digital marketing methods will Mark use?
A radio ads and posters
B social media ads and email campaigns
C newspaper ads and flyers
D television commercials and coupons
Explanation:
Mark says they will use social media ads and email campaigns.
3.
When will the store team set up the displays?
D One week before the launch
C On the morning of the launch
B Two days before the launch
A The day after the launch
Explanation:
Mark says the store team will set up the displays two days before launch.
4.
What does Mark say about the budget?
D It was reduced because of high costs
C It has enough funds for PR, digital, and in-store activities
B It is only for public relations
A It is still being decided
Explanation:
Mark states that enough funds have been allocated for PR, digital, and in-store activities.
5.
What will Mark do next?
C Email the final plan to Mia by the end of today
B Revise the budget for the launch plan
A Meet with the store team to arrange the displays
D Start the social media ads immediately
Explanation:
Mark says, “I will email it to you by the end of today,” which is his next stated action.
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